MetaCRM and Concrete Unite to Power Web3 Community Growth

MetaCRM and Concrete Unite to Power Web3 Community Growth

MetaCRM is partnering with Concrete to show how Web3 businesses can build a stronger Web3 Community with real support and clear onchain insight. By integrating MetaCRM’s Community, CDP, and Analytics features, Concrete can serve its community directly in Discord while understanding wallet behavior to improve funnels and engagement.

A Glance at Concrete and Their Web3 Community

Concrete is an innovative platform known for building blockchain driven solutions that prioritize openness and accessibility. At the center of their growth is a thriving Web3 Community, which requires both efficient support and actionable data to scale sustainably.

Recognizing these needs, Concrete integrated two main features from MetaCRM that directly address the challenges faced by Web3 projects. The Community Module improves how they deliver customer support inside Discord, while the CDP & Analytics features gives them deep visibility into wallet level interactions. Together, these integrations are helping Concrete raise the standard for Web3 Community engagement.

Seamless Community Support and Onchain Analytics for Web3 Community Growth

To improve how they serve community members, Concrete first deployed MetaCRM’s Community Module. This module introduces a Discord support ticket bot that connects directly to a customer service dashboard. Community members can request help without leaving Discord, while the team tracks, manages, and resolves issues in a central dashboard.

Community members open tickets inside Discord

Tickets synced to a unified customer service dashboard for tracking and resolution

Teams respond faster, have access to real-time onchain insights, and build trust smarter inside the Web3 Community

Beyond support, Concrete wanted to understand how wallets were joining their ecosystem and interacting onchain. This led to the adoption of MetaCRM’s CDP & Analytics functionalities, which transforms wallet activity into insights the team can act on. The analytics dashboard helps them evaluate funnels, refine onboarding, and optimize campaigns.

The analytics dashboard surfaces wallet level insights

Teams see where wallets originate and which contracts or assets they interact with

Funnels become clearer, onboarding improves, and campaigns align with real user behavior

The Toolkit for a High Performing Web3 Community

MetaCRM provides Web3 projects with the tools needed to connect with their communities in meaningful ways. The Community Module allows teams to provide service directly in the environments where their users already spend time, ensuring support is both accessible and transparent.

The CDP & Analytics features complements this by turning complex onchain behavior into clear, actionable data. With this combination, Web3 projects can strengthen relationships, personalize outreach, and make informed decisions that drive long term community growth.